BASF to Establish a Global Digital Hub in Hyderabad, India

BASF plans to launch a Global Digital Hub in Hyderabad in the first quarter of 2026, further strengthening its existing global Digital Hub network in Europe (Ludwigshafen and Madrid) and Asia Pacific (Kuala Lumpur). These Digital Hubs serve as centers of digital expertise, delivering standard digital services on a large scale to BASF’s businesses worldwide. The Hyderabad hub will enhance BASF’s global digital framework by consolidating capabilities in a cost-efficient location, enabling faster and more streamlined service delivery.

“With this next step in value creation in BASF’s back-end organisation, we ensure digital service delivery on competitive terms,” said Dr Dirk Elvermann, Chief Financial Officer and Chief Digital Officer, BASF SE. “Hyderabad offers all the attributes of a state-of-the-art digital hub with global reach. Seamless cooperation between the new Digital Hub in India and our existing global Digital Hubs, and excellent service delivery to our businesses, are the top priorities.”

Another key initiative to reduce complexity and costs is the standardised and prioritised digital portfolio, focusing on areas that deliver the highest value to BASF’s core businesses. The organization will support this effort with structural adjustments. Overall, the Global Digital Services division intends to reduce its global workforce significantly by 2030, including roles in Ludwigshafen. In addition, the division plans to decrease the number of locations where digital specialists are currently based. All measures will be carried out in a socially responsible manner and in full compliance with existing co-determination rights.

Preparations for the opening of the Digital Hub in Hyderabad are currently in progress. Recruitment and operational activities under the newly established Indian legal entity, BASF Digital Solutions Private Limited, will commence immediately. “I am pleased that we can launch the hub so quickly and ramp it up sustainably,” said Dietrich Spandau, President of Global Digital Services. “Our goal is to build an attractive place to work that embodies BASF’s winning culture and enables high‑performing, global teams.”

“The Digital Hub in Hyderabad becomes part of BASF’s long-standing and successful presence in India with existing manufacturing and research and development activities in the country. It supports BASF’s ambition to work faster, leaner and focus on what creates the most value,” said Alexander Gerding, Head of BASF Group Companies in India.

Source: BASF